Create mood boards with Dropmark

Mood boards can be great for gathering inspiration and help kick-start ideas. Mood boards are visual collections that capture the essence of a project.

Dropmark can help you make visual collections that you can access and edit from anywhere. You can upload files directly to Dropmark, or save images online using our browser extension.

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Every project is different, so every collection is different. With our customizable displays, you can choose the right layout for your mood board.

On our Pro and Team plans there are five layouts options to choose from: tile, flow, shelf, scroll, and list. Three of these displays are designed to make your visual collections shine:

  • Tile is Dropmark’s default layout. Tile shows images cropped to a square and laid out in a grid.
  • Flow allows each image to be seen in its full glory without any cropping or zoom. This option arranges the pictures around each other, like in a gallery wall, creating an organic and tactile display.
  • Shelf places the images in lines irrespective of their aspect ratio, as if leaning them on a picture rail. The shelf layout gives individual items more space to breathe and allows more whitespace to surround the images.


You can explore what works best for your mood board by clicking the drop-down menu in the top right corner. Upgrade to Pro and see what these different layout options do for your collection.

Using the drag and drop function to perfect your mood boards. You can rearrange your collection by dragging and dropping your items using your cursor like so:


You can access Dropmark anywhere you have an internet connection. So you can tweak, add, and view your creations from anywhere.

Mood boards can communicate more than words alone and help others to share your vision. You can share mood boards directly with clients; giving them a chance to pour over the details and explore the items you’ve collected. If you add clients as collaborators they can add comments and new pictures, so you can feel confident that you’re on the right track. See more about how you can use Dropmark with your clients.


I collect inspiration from all over the internet, including artists like Lauren Hom and Timothy Goodman, as well as blogs like Design*Sponge and Dropmark favorite Swissmiss. Saving inspiration to Dropmark helps me because it keeps everything in one place. When I save to Dropmark, I know I can find items in the future without digging through the archives of the internet.

Dropmark will be turning seven this year, and we plan to be around for a long time to come. If you save something to Dropmark, you will be able to access it whenever you need. Whether that’s seven days later, or seven years later. So your mood boards can continue to grow, and grow, and grow…

mood-board-1.jpg How do you use Dropmark to create your mood boards? Let us know on Twitter and Instagram.

How the Wimpy Kid team gets things done

The New York Times bestseller Diary of a Wimpy Kid series follows Greg Heffley through the trials and tribulations of life in Middle School.

Wimpy Kid started life as an online webcomic sensation. Twelve books, four films, and one musical later Diary of a Wimpy Kid is a phenomenon shaping the landscape of children’s literature. The Wimpy Kid series has an irreverent mischevious spirit to charm even the most reluctant younger reader.

The feedback from Wimpy Kid’s global team about Dropmark made our hearts soar.

It’s really great to have a gallery with approved materials and ideas from all around the globe - it’s inspirational! Dropmark is a bit like a ‘WK family album’ that allows us to be constantly updated and in touch with all family members.

—Susana Paiva, Editor (Portugal)

We chatted with the Wimpy Kid team about bookstores, inspiration, and how their team uses Dropmark to get things done.

Image of person holding Wimpy Kid books with city skyline in the background

Can you tell us how Wimpy Kid became a global sensation?

The first Wimpy Kid book was published in 2007 after author, Jeff Kinney, had worked for years trying to get his work published. It began with a small print run only in the United States but very quickly, readers began to gravitate toward the unique format of these books, which are written like a journal with funny cartoons interspersed with the text.

As the years progressed, not only did middle school aged fans continue to identify with the stories and increase readership, more international publishing houses began to circulate the series in their markets throughout the globe.

Since the first publication in 2007, 12 books in the series have been released along with many ancillary books and products. Each year, we continue to add new publishers and languages throughout the globe, and the world continually becomes a bit more Wimpy! The 13th book in the series, The Meltdown, will be released on October 30.

What’s it like working with your partners to reach so many young people?

The Wimpy Kid brand is translated in 56 languages in 66 different territories throughout the globe. Recently, Wimpy Kid just surpassed a massive milestone of more than 200 million copies of the books in print worldwide!

It is truly incredible to have such talented and dedicated partners throughout the globe. Each person working on the Wimpy Kid brand comes from a unique background and brings their areas of expertise to the table. The defining factor that keeps us all connected is that we are all engaged in the same mission: spreading the joy of reading to new generations of children. Knowing that we have global partners who are equally as passionate and committed to spreading the love of reading to even more kids is remarkable and helps keep us engaged and dedicated to the work we do each day.

Illustration of Wimpy Kid against a meadow background

Wimpy Kid has such a distinctive style, how does design fit into your culture?

Design is an integral part of Wimpy Kid’s culture. In fact, it is the key element that keeps our marketing and branding consistent throughout the globe. Since the books are published in many different languages, the overall design is the best means of brand recognition throughout the world.

We have worked with our publishing company, Abrams, here in the United States to create an overall style guide which serves as a visual reference tool for our international partners when it comes time for them to create book layouts and promotional materials. We work diligently with our partners to review all of these materials before they are released to ensure design consistency.

Stack of Diary of a Whimpy Kid books

Dropmark is a very good tool to share data files and links online. It’s easy to use and very clearly designed.

—Anja Girmscheid, Editorial Director Children´s Books (Germany)

What inspires your team?

Our international partners continue to inspire and impress our team. We always find it fascinating how a design or marketing concept can be reinterpreted in another market and subsequently implemented in other global markets.

Image of 4 Wimpy Kid books stacked ontop of eachother

For instance, the most recently published book was called The Getaway and featured an airplane on the cover. In part of the book, the Heffley family loses their luggage. The marketing team from our Spanish publishing company, RBA, created a promotional luggage tag in the shape of an airplane that fans could use on their travels. In turn, several other global markets created similar luggage tags that were given out as gifts with book purchases or at events. This type of innovation and collaboration helps us to continually develop new ideas and expand possibilities for the brand.

In addition to our global publishers, the Wimpy Kid fans continue to keep us inspired. Each year we have more fans share stories and drawings with us explaining how Wimpy Kid has impacted their reading, writing and artistic creativity. It’s tremendous to see the talent and feedback from young fans, particularly those who tell us that they want to become authors and illustrators as a result of this series.

Illustration of Wimpy Kid riding a bike against the background of a house in the city

Bookstores are one of the best places on Earth, does your team have any favorites?

We agree. Bookstores are among the best places on Earth to establish new generations of readers and inspire creativity amongst its visitors.

Our team’s favorite bookstore is one that is close to our hearts as we were heavily involved in its conceptual planning, design, and construction. An Unlikely Story is located in Plainville, MA and features reclaimed wood, a quaint cafe and magical books suspended from the ceiling. Conveniently, our Wimpy Kid office headquarters are located above the bookstore on the third floor of the building, so we get to visit every day.

Image of the interior of the Unlikely Story Bookstore

What is your team’s creative process?

While Wimpy Kid has a very large network throughout the globe, our brand team itself is comprised of only three full-time employees (not including Jeff Kinney, the author of the series). The most important aspects of our creative process are collaboration and communication. In fact, the desks in our office are configured to face toward one another to physically help facilitate this creative process.

We all work closely with one another on a daily basis to ensure that we are operating efficiently and effectively together as a small team so that we are able to maintain our wider global networks in a productive manner. It is crucial to our team that we support the creativity of our global partners by an open forum of communication.

We are currently in the process of testing a pilot program using Amazon Echo Show, where our global partners can drop in for video conferences with us to chat about creative products they are working on. This helps to close the physical gap in the world to feel better creatively connected to our partners throughout the world.

Screen Image from the Wimpy Kid film of 7 boys in wrestling outfits Alex Ferris, Zachary Gordon, and Robert Capron in Diary of a Wimpy Kid (2010 Film)

How does Dropmark fit into your workflow?

We use Dropmark primarily as a visual portal to inspire and collaborate with all of our global partners. We also use it as a means for maintaining helpful reference materials in one easily accessible location. Within our gallery, we have created several stacks that are organized by theme to make it as user-friendly as possible for our international colleagues.

Image of Wimpy Kid book against a backdrop of leaves

In visiting our gallery, our international publishers can view imagery and materials that have been created either by our team, our US publishing house, Abrams, or one of our international publishing partners. Each piece of content within our gallery has corresponding contact information for who is responsible for creating it. In this manner, we are connecting all of our colleagues throughout the world and encouraging them to work together to share materials and build relationships even further.

In addition to regularly checking in on the analytics of who has been utilizing our Dropmark gallery, we also consistently request feedback from our global partners to obtain information of what they would like to see added or amended on our Dropmark platform. We recently received input that our colleagues would like to see more video content uploaded to our gallery. We are actively working to add more videos that our global partners can utilize.

Illustration from A Diary of a Wimpy Kid showing Greg on a pedastal shooing away the paparazzi

Dropmark is a very smart solution for asset and ideas sharing. Relatable, intuitive and the most important, completely visual. It has been a turning point in the way we communicate.

—Míriam Valenzuela Gargallo, Publisher (Spain)

What’s the most exciting thing you’ve Dropmarked lately?

We just recently created a whole stack within our gallery that is dedicated to marketing materials and promotional videos for the upcoming book, The Meltdown, including the book’s title font.

This is the first time our global partners have received materials in this fashion and this early in the year, so we are very hopeful that this will assist them in the marketing endeavors in their individual markets.

We cannot wait to see what our creative global team works up using this new gallery!

See more of Diary of a Wimpy Kid at wimpykid.com and follow them on Instagram, Facebook, and YouTube.

Plan your next party on Dropmark

At Dropmark HQ we know how to throw a party. Our resident host-with-the-most throws a holiday party that people talk about all year long. Legendary parties take careful planning, and you can make party planning easier with Dropmark.

People use Dropmark to plan everything from home renovations, road trips, and even weddings. We never share anything you save, and we’re completely ad-free. Dropmark is a place of solace where you can get stuff done online.

Image of party platter of tacos and tequilla

My favorite way of planning using Dropmark employs the ‘stack’ feature, available on our Pro and Team plans. Stacks are like sub-folders within your Dropmark collection. You can have different stacks for different topics - like one for party decorations, another for food, and even a stack full of music. Stacks help keep things ordered, but still in a centralized collection.

Before Dropmark, I planned my wedding using Pinterest. I found the inability to sort things into sub-folders frustrating. I had shared my blossoming wedding collection with my fiancé and bridesmaids, but things quickly spiraled into a massive pile of inspiration with very little order. With Dropmark’s stack function, we’ve managed to solve that issue so that you can keep the order, and the inspiration, in one place.

Image of two African American women hugging

Dropmark is a great place to store inspiration. Making private mood boards and presentations are baked into our DNA. In this collection, we’ve used the ‘flow’ layout, which places your items in a gallery wall where the images flow around each other. Different layouts options including flow are available in our Pro and Team plans.

In this dedicated collection, we have different stacks for food, drinks, decor ideas, invitations, and playlists. My personal favorite stacks are the decor ideas and invites. Invitation inspiration here comes from the brilliant Paperless Post. Inspired by bold summer colors for this event, with a touch of humor.


In our decor inspiration stack, there are a plethora of decor DIYs, including this taco pinata. I am obsessed with everything Kelly Mindell makes. Including this rainbow space-themed party for her son’s birthday. I have saved 80% of Kelly’s website to Dropmark because I love her style and sense of whimsy.

Being able to collaborate on Dropmark makes planning fun, and we can keep track of the event in real time. Working with my team on Dropmark means I can get their feedback immediately. We can decide together if pineapples are still cool (they are), or if I can get away with an all Beyoncé playlist (apparently I can’t). Put Dropmark to the test when you plan your next party.

Image of apple pie with sparklers in the top

How do you use Dropmark to plan? Let us know on Twitter or Instagram

How JUNIQE gets things done

JUNIQE is a lifestyle brand for curated and affordable wall art and home accessories based in Berlin.

JUNIQE’s mission is to transform their customer’s homes by bringing art into their everyday. JUNIQE works with over 600 artists to create beautiful posters, wrapping paper, notepads, and even shower curtains.

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Thanks to the rich imagery on the JUNIQE website that places different sized prints in actual rooms, you can get a real sense of how big the artwork is before making your purchase. They frame the prints for you, so all you have to do is hang them. JUNIQE also have curated collections to help kick-start your gallery wall.

We chatted with JUNIQE Photography Manager Sabine Zoltnere about inspiration, their creative process, and how the team uses Dropmark to get things done.

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Tell me a little about JUNIQE, how did it get started?

Our mission at JUNIQE is to make amazing art accessible to everyone, by curating exciting designs from our artist community and inspiring our customers to make art present in their everyday lives.

We went live in January 2014, and it’s been a wild ride ever since! From a small start, we now count over 600 artists as part of our community, and each design at JUNIQE is handpicked by our curators before being made available on posters and prints, home accessories, and stationery.

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How does being in a creative city like Berlin impact your work?

Your environment is really important when it comes to creativity, and Berlin has a lot to offer: from great art galleries like C|O Berlin and the KW Institute for Contemporary Art to the amazing electronic music scene.

The city is made up of hundreds of little pieces that make living and working here special. There is also a growing startup scene, and the rhythm of the city is getting more dynamic while keeping its creative twist.

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Is your office beautifully curated and full of JUNIQE gems?

It is! We have gallery walls featuring designs by JUNIQE artists everywhere, as well as two murals painted by JUNIQE artist Jilli Darling and our former creative director Daniela Roessler. Besides that, we have a chill area packed with our all-over printed cushions.

We need all these bright designs to survive the Berlin winter - it’s six months long!

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What does your creative team look like?

The JUNIQE Creative team is a mix of digital and graphic designers and photographers, but most importantly we are all huge art enthusiasts.

Our team is very international. In our big, open-plan office we speak English, German, Spanish, Portuguese, French, Swedish, Vietnamese, Russian, French, Dutch, Italian, Latvian, and many other languages. We’re pretty multi-kulti, as the Germans say - it’s one of the things I love the most about JUNIQE and Berlin.

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How does design fit into JUNIQE’s company culture?

Since JUNIQE is an e-commerce company, most of our customer interactions happen online. It’s essential that the onsite experience is smooth and that the visual material and content is inspiring and engaging.

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What inspires your team?

We are inspired by our artists and JUNIQE’s mission to make art more accessible. We’re also really happy to support emerging artists by helping them make a living doing what they do best: creating art.

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What’s your team’s creative process?

The creative process in the Photography team really depends on the project at hand - and that’s what we love about it! Art direction, production, location scouting, set styling, arranging lighting, shooting, retouching: it’s a big mix of office work and hands-on work at the studio or other offsite location.

During the busy sales seasons, the Photography team’s work can get a little stressful - we need to deliver the highest quality results with a very short turnaround, but it’s also the most fun time of the year!

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How does Dropmark fit into your workflow?

Dropmark is a really useful tool for the everyday life of JUNIQE Creative team. We in the Photography team manage the company account and keep it updated with our newest imagery, which we use Dropmark to share with other teams like Graphics, PR, Marketing, and Social Media.

We use Dropmark to tag, sort, and store all of our photography assets, which makes it easier to browse and find the right asset for every project.

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What’s the most interesting you’ve Dropmarked recently?

Our pop-up store images! JUNIQE recently opened a pop-up store in Berlin, which is the first offline shopping experience for our customers. Our Berlin customers have an opportunity to see, touch and feel JUNIQE products before purchasing them, and it is a very different experience for them - and for us.

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See more of JUNIQE’s atwork at juniqe.com and follow them on Instagram, Twitter, and Facebook.

Three ways you can use Dropmark with clients

Working with clients on Dropmark can streamline your process, so you can stop playing email ping pong or renaming files ‘final_finalist_final_ever’.

We’ve made it easy to use Dropmark with clients. In fact, there are three different ways that you can use Dropmark to optimize your workflow with clients.

Woman talking over her laptop, which reads 'ideas'

One: Add clients as collaborators

You can add a collaborator to any of your Dropmark collections for free.

Collaborators will have all the same privileges as the owner of the collection. This means that collaborators can view the collection and add new items. If a Pro user owns the collection, all collaborators can use Dropmark’s Pro features. This way collaborators can add comments, stacks, and new items.

Comments can make getting feedback back quick and straightforward. Also, you can also use annotations to dig into the detail of what is and what isn’t working.

You can annotate images on Dropmark & speed up getting feedback from clients. To add a collaborator open up the collection’s settings. You can do this by clicking on the gear icon in the top right corner. Click on the ‘Collaborators’ tab to manage existing collaborators or invite new people to collaborate. To invite a new collaborator type in their email address and Dropmark will then send them an invitation to view the collection.


To add comments and new items to the collection your client will need to create a Dropmark account. Don’t fear; they can stick to our free Lite accounts and still access Pro features on collections that are owned by a Dropmark Pro or Team.

Collaborators have full access to all the collection’s items. This means they can add new items, and they also have the ability to delete items. You might want to consider this before adding collaborators your collections.

Man reclining on the comfy sofa working on laptop

If you’re not quite ready to give your client the reigns, you can always send them a link to view the collection. This means that they can see the collection, but not make any edits.

Using read-only links can be a great way to share information with a select group of people, or send mood boards that clients can explore at their own pace.

By default all Dropmark collections are private. If you want to share a link with a client, you need to change your privacy settings. Start by opening the collection’s settings by clicking on the gear icon in the top right corner. Select ‘anyone with link’ to allow individuals with the direct link to see the collection.


Now you can send the link to your client. You can copy the URL from your browser, or you can click over to the ‘Advanced’ tab in your collection’s settings for a cleaner short link.

Three: Make a Dropmark Team

A Dropmark Team gives you private space to collaborate online. Dropmark Teams are ideal for working with a group of people over an extended period. You can add the whole team to a collection with one click, or collaborate with different segments of the group on each collection.

Dropmark Teams make big projects easier to manage because you can focus on individual elements in separate collections. For example, you could have a collection for social media, another for design updates, and another for future plans. See more about Dropmark teams.

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Dropmark is flexible, clean, and intuitive to use, so clients pick it up effortlessly. Collaboration is at the core of what we do. Every project is different, and every client is different, so we’ve made it easy to collaborate with clients on Dropmark.

How do you use Dropmark with your clients? Let us know on Twitter and Instagram.

How Zero Studios get things done

Zero Studios specializes in building brands, digital experiences, and memorable marketing campaigns.

Originally founded in NYC, and recently expanded to Milwaukee, Zero Studios are driven to create brand experiences that feel familiar, yet new. Their stellar team have crisp design narrative, a playful point of view, and create the most perfect color palates.

We chatted with Zero Studios about inspiration, their creative process, and how they use Dropmark to get things done.

Image of African American woman surrounded by illustrations of snuggly blankets Content and Marketing for Buffy

What does your creative team look like?

Our creative team looks like a 15 headed sea creature. Bearded but androgynous. Ancient, yet 27 years old on average.

zero-knowlita-eden-mida.jpg Content and marketing for Knowlita, design for MIAD & branding for Eden Health

How does design fit into Zero’s culture?

Design is really at the heart of Zero’s culture. I think design and art are what drew us all into the industry - and the major driver behind doing what we do.

We try to reserve time and attention to design projects for the studio. Balancing work for us vs. work with clients is important, and ultimately allows us to stay fresh and integrate new ideas.

zero-foursquare-bloom.jpg Content and marketing for Foursquare & branding for Bloom: Art Therapy

What inspires your team?

Will’s Tender Renders, blockchain, humor, grids, color, simplicity, New York City, dogs, hot dogs, being surrounded by taxis, and being surrounded by nature.

zero-dune.jpg Branding for Dune Resorts

What is your team’s creative process?

We start with a ‘getting to know you’ or ‘discovery’ process where we interview stakeholders, understand intentions, and formulate goals as well as identify audiences. Then we all go salsa dancing.

Just kidding.

Generally, we try to squeeze out as much information about the brand and products as we can. From there we develop our strategies and use them as the basis for everything we do. Every creative decision directly maps back to the strategy.

The best design is always the one that works. We know the work will look / sound / feel great but it needs to work, and it needs to be done with purpose.

zero-versace-concord.jpg Content and marketing for Madaluxe Group & branding for Concord Music Hall

How does Dropmark fit into your workflow?

Dropmark plays a big part in the discovery phase of our process. We’re identifying key characteristics of brands and gathering inspiration and mood boards that communicate those characteristics. It’s a really lovely tool that allows for organization and collaboration.

Sometimes we use it as an internal resource, and sometimes we share it with clients. Is your brand quirky? Great! Here is a collection with examples of things that communicate quirkiness.

Content and Marketing for Buffy

What’s the most interesting thing you’ve Dropmarked lately?

We’re all in a bubbly state of mind right now with a new client that we’re working with. We’ve been doing a lot of research into how to photograph, illustrate and talk about bubbles in an interesting way. So, we have a big Dropmark collection full of inspiration on different ways to focus on bubbles.

See more work by Zero Studios at zero.nyc and follow them on Twitter and Instagram.